young women holding up photo frames

Now that online influencer marketing has been a part of marketing strategies for several years, it’s becoming clear that its value can be tied directly to results.

For example, in the infographic we have put together below, we see that 86% of marketers using influencer marketing in 2016. This number is up significantly from previous years, showing how influencer marketing has proved itself to be a worthwhile part of marketer’s strategies.

In fact, influencer marketing budgets are now on the rise. 63% percent of marketers increased influencer marketing budgets in 2017. Learn more about why influencer marketing is a popular investment for brands.

The infographic below ties how influencer marketing drives positive campaign results for brands with recent statistics from the industry.

Next Steps

To next steps to kicking off your influencer marketing campaign will be unique to your business’ specific needs.

Acorn Influence has had the pleasure of working with some of the biggest, and best, brands in the world. Our case studies page features examples of how influencer marketing is providing true ROI for agencies, and brands alike.

influencer marketing in action case studies cta